
To facilitate the public to search for doctors providing service during Chinese New Year and Easter holidays in 2019, a doctor list was tailored and uploaded in the Primary Care Directory. Hospital Authority and NGO partners further disseminated the message to the community.

Four free Chinese local newspapers published the advertisements

Promotion through two main local bus companies – promotional messages on bus body

Seat back stickers showing the promotional messages

Promotional messages on internet

To facilitate the public to search for doctors providing service during Chinese New Year and Easter holidays in 2019, a doctor list was tailored and uploaded in the Primary Care Directory. Hospital Authority and NGO partners further disseminated the message to the community.