Blueprint Cover Design
The cover of the Chinese Medicine Development Blueprint (Blueprint) reinterprets the traditional gourd motif through a modern cubist design, symbolising the multi-dimensional policy vision proposed in the Blueprint and reflecting the comprehensive advancement of Chinese medicine (CM) across various domains, including CM Services, CM Profession, Chinese Medicines Development, Cultural Inheritance, and Go Global. The gourd, a symbol of CM, represents the healing spirit of serving the community with CM and embodies qualities of a vessel. This extends to Hong Kong’s role as a convergence of East and West, container of the preservation of traditional CM wisdom and integration with international standards and innovation.
On the left side of the gourd, the inclusion of Aquilaria sinensis, a Chinese medicinal herb native to Hong Kong, serves as a symbol for the CM heritage of Hong Kong that is deeply rooted in the shared cultural substrate of the Greater Bay Area. On the right, fluid lines trace the contours of the globe, illustrating Hong Kong's distinctive advantages of enjoying strong support of the Motherland and being closely connected to the world, positioning the city as a bridgehead for CM to go global. The cover background incorporates subtle network patterns, alluding to the contribution of scientific research and digitalisation to CM development.
Through the fusion of traditional cultural symbolism and contemporary visual artistry, the cover visually articulates the guiding principle of the Blueprint, “Guard the wisdom, Forge the future”.